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Die europäische Wirtschaft steht vor der Herausforderung, den Arbeitsmarkt für Talente zu attraktivieren, die keine Berührungsängste haben und in MenschKI-Systemen die Zukunft gestalten.“ In die Hände spielt Europa dabei die lange Tradition seines Erfindergeists, seiner First-Mover-Kultur und die jahrhundertealte Ingenieurskunst.\u003C/p>\u003Ch3>Die nächsten zehn Jahre sind entscheidend\u003C/h3>\u003Cp>Die digitale Transformation ist längst in der heimischen Wirtschaft angekommen. Selbst der kleine Tischler hat zumindest einen Online-Auftritt, wenn nicht sogar ein digitales Bestellsystem. Heute geht es allerdings nicht mehr um den Einsatz einzelner Technologien, sondern darum, die digitale Zukunft gemeinsam mit den Mitarbeitenden zu gestalten. „Im Change Management müssen wir die Perspektive von der technologischen Sicht auf die Nutzensicht ändern. Dazu gehört auch der Einsatz von KI – nicht, um Mitarbeitende zu ersetzen, sondern ihre Arbeit zu erleichtern“, sagt Giesswein. Der Digitalpionier empfiehlt Unternehmen, das Know-how der eigenen Mitarbeitenden zu nutzen. „Die meisten Menschen verwenden Smartphones, Tablets, Laptops, bewegen sich in sozialen Netzwerken und haben keine Ressentiments gegenüber digitalen Lösungen. Mit diesem Know-how können Unternehmen gemeinsam mit ihren Mitarbeitenden in einen natürlichen Transformationsprozess gehen und effiziente MenschKI-Systeme kreieren“, so Giesswein.  \u003C/p>\u003Ch3>KI hat einen sozialen Effekt\u003C/h3>\u003Cp>In der technik-affinen Kommunikationsbranche ist die Zusammenarbeit mit KI-Lösungen längst Realität. Aber Arbeitsrealitäten unterscheiden sich. Während Bürotätigkeiten dank Digitalisierung längst remote und im Homeoffice durchgeführt werden können, müssen viele Menschen ortsgebunden arbeiten – etwa in Supermärkten, Krankenhäusern oder auf Baustellen. Die Digitalisierung betrifft die arbeitende Bevölkerung in unterschiedlicher Ausprägung und hat somit auch einen sozialen Effekt. „Wir müssen Flexibilität technisch und kulturell verstehen und dementsprechend Rahmenbedingungen schaffen. Uberpreneure, also beispielsweise Essenszusteller, sind zwar selbständig, arbeiten aber für digitale Plattformen. Neue technologiegetriebene Arbeitsverhältnisse dürfen nicht zur Scheinselbständigkeit führen. Das Ziel einer digitalisierten Gesellschaft muss sein, die Arbeit so zu gestalten, dass sich die Menschen damit wohl fühlen“, sagt Giesswein.  \u003C/p>\u003Ch3>Learnings aus dem Nokia-Moment\u003C/h3>\u003Cp>Wie schnell ein Weltmarktführer abstürzen kann, wenn er die Zeichen der Zeit zu spät erkennt, führte unter anderem Nokia in den 2010er-Jahren vor. 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